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Protect what matters most


The Big Idea

Novi is the world’s simplest security system. No contracts. No monthly fees. No false alarms. Premium security at a fraction of the cost.

While other DIY security systems exists, Novi differentiates itself by removing complexity from the security industry. In addition to having the lowest price point—while still maintaining phenomenal margins—our integration, interface, and installation is simpler than anyone in the industry.

Our patent-pending system is a ceiling-mounted device that you can place anywhere in your home or business. When motion or smoke are detected, the sensor takes a series of pictures and sends them straight to your smartphone. Total protection in the palm of your hand.

Say goodbye to binding contracts, monthly fees, and pestering door-to-door salesmen. Say hello to Novi.

Novi & Crocker

The Novi team first met in the Crocker Innovation Fellowship at BYU in 2014. Comprised of interdisciplinary students, they came together with the purpose of finding and solving a customer “pain” in society. Novi was accepted into the Microsoft Accelerator, and the team spent several months on Microsoft's campus learning how to take their product to the next level. Today, Novi remains a leader in home security.

Success Metrics
The Team

$3 million equity financing raised

$330,000 in prize money

Partnered with The Home Depot, Walmart, Staples, Best Buy Canada, Viasat, Amazon, Touch of Modern and many other retail, ecommerce, and service providers


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